Usana is successful and well known for its innovation
It is awesome the way they coordinated the founder’s vision and product expertise to launch the company successfully in a marketplace that was thoroughly competitive.
Which would you prefer for a company – a visionary adept at his product or a skilled marketer or a gifted businessperson?
Both qualities are necessary for a new company. Without a unique selling proposition of a product or service, any business doesn’t stand a chance to compete. Likewise, a person with huge technical skills with a product may or may not have the business acumen to sustain the growth that all companies need to survive.
Usana benefited from both qualities at the start itself.
Dr. Myron Wentz is an internationally recognized microbiologist, immunologist, and pioneer in the development of human cell culture technology and infectious disease diagnoses. Dr Wentz is a bachelor degree holder in biology with a master’s in microbiology and a Ph.D in microbiology and immunology from Central College in Naperville, Illinois, University of North Dakota and University of Utah respectively.
Dr. Wentz worked with a Peoria pathology group in Illinois as a specialist in infectious diseases directing the laboratories for microbiology and immunology in Peoria area for 3 hospitals.
He saw an opportunity present itself after a clinical experience of 3 years for in-depth contributions to the science of medicine by developing much sought after tests for viral diseases.A path was forming clearly to utilize his schooling.
Interestingly, Dr. Wentz unlike his brilliant scientists possessed a strong entrepreneurial spirit too. 1974 saw him launch Gull Laboratories as a one-man operation. By June of 1977, several of his viral diagnostic assays were FDA-approved and ready for marketing to hospitals and clinical laboratories.The Epstein-Barr virus infection diagnosis test was the first commercially available test developed by him. Amazing! Dr. Wentz’s controlling interest in Gull Laboratories was sold by him in 1992 and he used his profits to found USANA Health Sciences, a state-of-the-art manufacturer of vitamin and nutritional supplements.
Dr. Wentz is focused on being a scientist rather than a business man despite his obvious success in businesses. Nonetheless, Dr. Wentz’ business acumen has been recognized through a Presidential appointment as an advisor to the Small Business Administration and as a 2003 recipient of the Utah Ernst & Young Entrepreneur of the Year award.
His job #2 was recruiting strong business partners and associates to grow USANA.
Job # 1 was deploying a powerful network marketing program that resulted in unbelievable profits.
With nearly 45 cents of every dollar going back to Associates in the form of commissions, USANA offers the highest payout percentage of profitable reporting companies in the industry. See why USANA has been voted Distributor Choice “Best Company” in NetWork Marketing Today & The MLM Insider Magazine for 10 years! Wow!
If you are looking for a successful company to align yourself with, you won’t go wrong with Usana. Do not forget to keep your sales funnel flowing irrespective of any opportunities that come your way.
You can start generating mlm leads for your business today. Lee Kowalski is a lead generation pro at getting leads for Usana.
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